AI Insights · Timothy · April 2022
Top 5 iOS Photo and Video Apps in Latin America - Q1 2022
In Q1 2022, Instagram, YouTube, Google Photos, CapCut, and Picsart dominated the Photo and Video app category on iOS in Latin America. Here’s a detailed look at their performance.
In the first quarter of 2022, the leading Photo and Video applications on iOS in Latin America exhibited notable trends in downloads, revenue, and active users. Here’s a closer look at the performance of the top 5 apps based on data from Sensor Tower.
Instagram showed robust weekly downloads, starting at around 365K in late December and peaking at approximately 449K in the third week of February. Weekly revenue saw a peak of around $9.2K at the end of January, but it experienced a significant drop to $579 in early March before recovering to about $5.8K by the end of the quarter. Active users remained relatively stable, fluctuating around 24.6M throughout the period.
YouTube: Watch, Listen, Stream maintained strong weekly downloads, beginning the quarter at approximately 464K and stabilizing around 388K by the end of March. Revenue for YouTube was impressive, starting at $683K and peaking at around $764K in the last week of March. Active users displayed a steady increase, reaching nearly 67M by the end of the quarter.
Google Photos: Backup & Edit experienced consistent weekly downloads, averaging around 143K throughout Q1. Revenue saw a gradual increase, starting at approximately $95K and peaking at around $120K by the end of February. Active users hovered around 2.5M, showing stability in user engagement.
CapCut - Video Editor demonstrated a steady performance in weekly downloads, starting at approximately 202K and ending the quarter at around 116K. Active users fluctuated slightly but remained around the 880K mark throughout the quarter.
Picsart AI Photo Video Editor saw a varied trend in weekly downloads, starting at approximately 154K and fluctuating to around 87K by the end of March. Revenue started at around $115K, dipping to $83K in early March before recovering to about $106K by the end of the quarter. Active users showed a declining trend, starting at around 2.4M and ending the quarter at approximately 1.7M.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
